No one said being confident was going to be easy! We launched “Believe in yourself” as an initiative to help Angolan men embrace who they are, find their confidence and discover their passion for life.
Angola’s leading fitness celebrity
Rox Sport is a deodorant brand made for men who are fit, active, and sporty. Bruno Samora, Angola’s most recognized fitness personality, became the brand face of our “Believe in yourself” campaign. Through various creative mediums, we brought a message of confidence to men in Angola.
That one product that you can’t live without?
"Bruno Samora is a real inspiration if he believes in Rox I believe in Rox!"
“The way Bruno is dedicated to staying fit and energetic in life is so inspirational”
“His attitude and style always inspires me. That is the way I want to see myself to”
“Now I know how Bruno Samora stays fresh and energetic after his workouts.”
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